Mastermind Toys expands in Hamilton, Ontario

 Canada’s Largest Specialty Toy Retailer Opens 62^nd Canadian Store

TORONTO, ON – March 27, 2018… Mastermind Toys continues in growth mode and is targeting to open 10+ new stores in 2018 including a new Hamilton location.  Canada’s largest specialty toy and children’s books retailer announced its second store in the market will open today. The spacious 5,005 sq. ft. store is situated in Stoney Creek, at 2180 Rymal Road E. (at Upper Centennial Pkwy). Mastermind Toys currently operates stores in Burlington and St. Catharines. The first Hamilton-area store opened in Ancaster in 2015.

Mastermind Toys Hamilton is the final of three stores to open in quick succession this month. Stores in St. Albert (Edmonton), AB and Saskatoon South, SK are now open, totalling 62 Canadian stores. Additional stores will be announced in the coming months.

“Building on the success of our Ancaster store, we are thrilled to bring a second Mastermind Toys location to Hamilton,” said Jon Levy, Toy Merchant, CEO and Co-Founder, Mastermind Toys.  “We look forward to offering our customers in Stoney Creek and its surrounding areas with convenient access to our unparalleled mix of the best hand-picked specialty toys and an awesome children’s book selection in a fun and friendly shopping environment.”

Mastermind toy stores are designed to be exciting, inviting and interactive: bright, colourful environments where touching and exploring is not only allowed, but encouraged. Other signature elements of the Mastermind Toys shopping experience include knowledgeable staff; free in-store gift-wrapping; compelling promotions; and valuable social enterprise partnerships with organizations like WE.

In business over 30 years, Mastermind Toys was founded by brothers Andy and Jon Levy who wanted to offer shoppers a classic toy store experience. Both in-store and online at mastermindtoys.com, Mastermind Toys offers an expertly curated selection of more than 10,000 of the best specialty toys, games and books, including first-to-market and exclusive items at a variety of price points. The Company’s buying team travel the world for inspiring, engaging and unusual merchandise: lifelike Hansa plush animals, fashion-forward Our Generation dolls, Moonlite Storybook Projector, Creativity for Kids craft kits as well as top global brands like LEGO®, Hape®, Ravensburger®, 4M®, PLAYMOBIL® and Meccano.

Hours of Operation: Monday to Friday: 10am to 9pm, Saturday: 9:30am to 6pm, and Sunday: 11am to 5pm. 

Grand Opening celebrations take place April 26-29 where customers will enjoy special promotions, delicious treats, loot bags and a visit from Paw Patrol’s Chase. Visit www.mastermindtoys.com for details.

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ABOUT MASTERMIND TOYS

Brothers Andy and Jon Levy started Mastermind Toys in 1984: their dream to create a classic toy-store experience. Celebrating its 34th year in operation, Mastermind Toys is Canada’s largest specialty toy and children’s books retailer with 62 locations in Southern, Southwestern and Eastern Ontario; in Calgary, Edmonton, Red Deer, Grande Prairie, and Lethbridge, Alberta; Langley, Coquitlam, Abbotsford, Tsawwassen and Victoria, British Columbia; Winnipeg, Manitoba; Saskatoon and Regina, Saskatchewan; Saint John, Moncton and Fredericton, New Brunswick; and Dartmouth and Halifax, Nova Scotia. Both in-store and online, Mastermind is the ultimate toy-shopping destination, the perfect place to find the right toy, game or book for any occasion. Mastermind’s handpicked selection includes more than 10,000 unique and educational toys, books, games, arts and crafts, puzzles and science kits. Mastermind proudly provides exceptional and knowledgeable customer service and complimentary in-store gift-wrapping. Visit www.mastermindtoys.com.