Sheraton Centre Toronto Hotel completes $120-million renovation

Flagship Property Shows Off Fresh Style and Sleek Technology Enhancements for Today’s Modern Traveler and Convention Attendees

TORONTO -- Sheraton Hotels & Resorts, part of Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT), has completed an extensive $120 million renovation of a flagship property, Sheraton Centre Toronto Hotel, located in the heart of downtown Toronto.  The two year refurbishment project includes a full overhaul of all 1,372 guest rooms and suites, as well as the completion of function space expansion and meeting room restorations.
 

“Toronto has blossomed into becoming one of the top destinations for both leisure and business travelers alike, and an important market for the Sheraton brand to be represented in,” said Bob Jacobs, Vice President of Brand Management, Sheraton North America. “This renovation underscores our focus on continuously enhancing our portfolio, as well as evolving the guest experience to deliver an effortless travel experience for our guests.”

All guest rooms and suites at Sheraton Centre Toronto feature completely new carpeting, vinyl, drapery, case goods, desks, chairs and LG® LED 55” flat screen televisions.  Bedside tables come equipped with electrical outlets to charge devices and each room features bedside docking stations. Fully renovated bathrooms, many of which feature walk-in showers, include low-flow toilets, shower heads and aerated faucets.  Additionally, the 300 Club Level guest rooms offer new refrigerators with higher efficiencies for guest use and convenience. Guests can expect a premium sleep experience with brand new custom-designed beds from Simmons®, offering a plush-top mattress and solid foundation with all white bedding and linens.

The hotel now offers more than 130,000 sq. ft. of premium meeting and event space with the addition of the Willow and Provincial ballrooms. The Lower Concourse Convention floor, which includes the Grand Ballroom, Sheraton Hall and the Osgoode Ballroom, features a new state of the art Lutron lighting control system, allowing clients the flexibility to control and adjust lighting in the rooms via a loaned iPad®.

More than 110 new structural rigging points throughout the Grand Ballroom allow 1,000lbs. per rigging point, giving planners and design companies tremendous flexibility when staging special events. Upgraded acoustic walls, new carpet, vinyl and paint complete the convention floor refurbishment and upgrade.  The eight smaller meeting rooms on the fourth floor of the Queen Tower were also redone, and all carpeting, vinyl, fabrics and upholstery in both the meeting space and guest rooms meet Starwood’s low volatile organic compounds (VOCs) requirement.

As part of the renovation, the hotel now features intuitive technology with its revamped wireless Internet infrastructure and installation of new access points, resulting in the fastest Internet and largest bandwidth* among Greater Toronto area hotels.

“Our fresh new look and comprehensive tech enhancements will enable our guests to experience a more seamless and comfortable stay at our hotel, whether for leisure or as part of a large conference,” said David Connor, Area Managing Director for Starwood Canada and General Manager, Sheraton Centre Toronto Hotel. “When combined with our associate’s commitment to ensuring memorable guest experiences, we’re confident that Sheraton Centre Toronto will be the hotel brand of choice for modern travelers visiting this vibrant, buzzing city.”

For more information, please visit http://www.sheratontoronto.com/.

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About Sheraton Centre Toronto

An incredible $120 million transformation adds to the allure of Toronto’s most convenient address, the Sheraton Centre Toronto Hotel.  An unbeatable downtown location puts guests in the heart of the entertainment and business districts, mere steps to Nathan Phillips Square, City Hall and all major city transportation options. The hotel enjoys direct access to Toronto’s PATH, featuring 16 miles of underground shops, services and entertainment. Guest rooms offer panoramic views of the city and the Sheraton Club Level offers deluxe amenities including the 43^rd floor Club Lounge.  Guests enjoy the largest indoor-outdoor pool in the city and the expansive 24hr Sheraton Fitness facility. With more than 130,000 sq.ft. of premium meeting and unique event space, the hotel is perfectly suited  for small and large meetings and signature events.

About Sheraton Hotels & Resorts 

Sheraton Hotels & Resorts, the largest and most global brand of Starwood Hotels & Resorts Worldwide, Inc., makes it easy for guests to explore, relax and enjoy the possibilities of travel through smart solutions and effortless experiences at more than 440 hotels in more than 72 countries around the world.  The brand is currently in the midst of implementing Sheraton 2020, a 10 point plan designed to make Sheraton the global hotel brand of choice, everywhere. Sheraton recently launched “Where Actions Speak Louder,” a multi-channel, multi-million dollar advertising campaign that highlights the brand’s ongoing enhancements to its guest experience, including new products and partnerships, and a renewed focus on service. With work well underway, the brand has already rolled out a variety of initiatives under Sheraton 2020, including Paired, a new imaginative lobby bar menu; the richest SPG promotion in the brand’s history; and Sheraton Grand, a new premier tier that recognizes exceptional Sheraton hotels and resorts.  To learn more, visit www.sheraton.com. Stay connected to Sheraton: @sheratonhotels on Twitter and Instagram and facebook.com/Sheraton.